I am fascinated by news that informs the day’s newspaper reader that my ancestor has picked up a new car. Today, I learned that on 23 Apr 1911, Anton H. Tapper, Sr. picked up a brand new Speedwell motor car. It is described as being: “a 50-horse-power 7-passenger, 4-door touring car and is certainly one of the finest cars in Hammond. It is painted a light green and a darker green trimming, and is upholstered in a beautiful mixed green leather.”¹ The 7-passenger Tourer rested on a 132-inch wheelbase.

According to the US Inflation Calculator (https://www.usinflationcalculator.com/), which only goes back to 1913, a $2900.00 car would today cost $91,491.19. 

The Speedwell Motor Car Company was founded in 1907 by Pierce D. Schenck, producing cars from 1907 to 1914. The factory was located in Dayton, Ohio, home of the Wright Brothers, and by 1910, Schenck had increased his production space to include nine buildings. In 1910, the market for Speedwell cars was not yet large enough to need all of the buildings; he leased some of this space to the Wright Brothers while their manufacturing buildings were being completed. The Speedwell was the first car to offer hidden door hinges and a horn built under the hood.

Known as the Brass Era of American automobile manufacturing, cars built between 1896 and 1915 used brass fittings for features such as lights and radiators. Although not the model Anton purchased, the brass is evident on this renovated 1911 Speedwell.

Sources:

1. “Gets New Speedwell,” The Lake County Times, 24 Apr 1911, Monday, p. 5, col. 1; digital images, GenealogyBank (www.genealogybank.com : accessed 17 Apr 2024), Newspaper Collection. ↩︎